Alethiom runs funnels, paths, and attribution on the complete customer record your warehouse already holds, not the fraction a tag collected. We operate the whole product for you in your cloud account.
read-only role · synced as often as every 5 minutes
The product
The problem
That’s the dilemma you face today. Your digital analytics tool understands funnels, paths, and attribution, but only sees the data you tagged for it. Your warehouse holds all of your data, but every journey question is a slow SQL project, charged by the query. Alethiom puts the journey engine beside the warehouse, so the questions your analytics tool understands run on the data your warehouse holds.
How Alethiom is different
A copy of your customer data lives in the vendor’s cloud, where it drifts from the warehouse, so reports from the vendor never quite match queries from the warehouse.
The vendor’s AI runs on that copy, and your data becomes a training asset for their models.
The UI runs SQL on your warehouse. Warehouses weren’t built for segments, attribution, or sequences, so every click is a slow, metered query: painful for a person, and prohibitively expensive for an AI agent that asks far more often than a person does.
We operate the entire stack inside your cloud account: UI, APIs, journey engine, AI assistant, MCP server, syncs. Nothing is copied out, and exploration runs on Alethiom’s own engine, so it never reaches the warehouse bill.
You pay for the software, not rent on a second copy of your data.
AI at the core
Alethiom’s AI runs on the same engine and definitions as the interface, so it already knows what a session, a funnel step, and an attribution window are. Hand it a task and it builds the board itself, funnel and segments included.
Governed
Most analytics AI improvises SQL, so the answer drifts each time you ask. Alethiom’s AI uses the same definitions and engine as your team. So do your own agents, over MCP, respecting each user’s permissions.
A team member
Anything a user can do, it can do under that user’s permissions: build the funnel and the board, create metrics and segments, manage data and syncs. Its exploration runs on Alethiom’s engine in your account, and the warehouse never sees those queries.
Traceable
Every answer lands as a real analysis built from the same components your team uses, so you can open it, check the definition, and take it further.
Inside your boundary
The AI service runs in your cloud account, under the same boundary and permissions as your team. One switch turns it off, model calls run under no-training terms, and you can bring your own API key. The details, written for security review →
How it works
Alethiom syncs from your warehouse as often as every 5 minutes, appends, edits, and deletes included. The warehouse stays the system of record.
The engine, the interface, the APIs, the AI service, and the sync workers all deploy in your account. We operate them there, and results never pass through our infrastructure.
Every question runs on Alethiom’s engine in your account, so what you pay is a flat infrastructure cost, however many questions you ask. Warehouse compute never meters them.
30-minute default sync · revocable read-only role · raw events stay in your account
The stack
all inside your cloud account
ClickHouse is the open-source engine behind some of the industry’s largest workloads, and it is built into Alethiom, so there is no second vendor to buy from. What makes journey questions interactive on it is our layout: sequence-ordered storage, partitioned by person, with sessions, stitching, and attribution computed at query time.
Everything is computed at query time from the record as it stands: when an identity change re-attributes history or late data lands, your next query already reflects it.
We know how to build journey analytics for the world's largest brands, at trillions of events. We've built at this scale before; this time it runs in your account.
Compute in your account at rates you already negotiated. You control your own capacity, and it’s never shared with other tenants.
The internal sell
Security, finance, data engineering, and product will have questions. Here’s what you can share with them:
What happens next: a 30-minute walkthrough, then a guided pilot on sample data. You see everything working before anything touches your account.